Breakthrough Collaboration Between Liên Việt Green and the Embassy of Peru: Bringing Specialty Coffee Closer to Consumer

On December 3rd, Liên Việt Green had a meaningful meeting with Ms. Kristell Avilés Flores – Trade Counselor, and Ms. Mai Phương – Trade Advisor at the Embassy of Peru. This meeting was not only an opportunity to discuss trade collaboration strategies but also marked the beginning of projects connecting Liên Việt Green, the Embassy of Peru, and the broader Peruvian market.

Representative of the Embassy of Peru examining a Lien Viet Green coffee sample at the meeting table

Peru – A Global Leader in Organic Arabica Coffee

Peru is among the top global producers and exporters of organic Arabica coffee, ranking 9th worldwide in coffee exports. With ideal geographical conditions, Peru’s coffee-growing regions are located at altitudes between 1,000 and 1,800 meters, where the climate is perfect for cultivating high-quality coffee beans. Notably, 95% of Peru’s coffee production comes from small farms and is harvested entirely by hand, ensuring sustainability and exceptional quality.

Lien Viet Green team presenting coffee samples at Embassy of Peru meeting

Vietnam – The Power of Robusta Coffee

Vietnam has long been renowned as the world’s largest exporter of Robusta coffee. Rather than competing directly, Vietnam’s Robusta and Peru’s Arabica have the potential to complement each other, particularly in developing the specialty coffee market.

The strong growth in demand for Arabica coffee in Vietnam creates significant opportunities for businesses importing from Peru. This is why Liên Việt Green and the Embassy of Peru are confident that the partnership between the two nations will deliver exceptional value, both economically and culturally.

Hands in traditional woven sleeves picking ripe coffee cherries from the branch

Towards a Future with Specialty Coffee

The combination of Vietnam’s Robusta and Peru’s Arabica promises to deliver unique experiences for coffee lovers while enhancing the global standing of both countries in the coffee industry.

Liên Việt Green is optimistic that through collaborations like this, groundbreaking projects will be implemented, bringing specialty coffee closer to everyone.

Farmer in a striped woven vest picking coffee cherries, representing Peruvian Arabica

Stay tuned for exciting progress on this journey!

Coffee has opened other diplomatic doors too: read how international ambassadors visited Lien Viet Green.

For the wider picture, see our overview of Vietnam specialty coffee market opportunities and global trends.

If you want Vietnamese specialty coffee roasted for your menu, see how we work with cafés and F&B chains, or book a cupping at our Long Bien roastery.

Frequently asked questions

Who did Lien Viet Green meet at the Embassy of Peru?

Lien Viet Green met Ms. Kristell Avilés Flores, Trade Counselor, and Ms. Mai Phương, Trade Advisor at the Embassy of Peru, on December 3rd. The meeting focused on trade collaboration and future projects linking Lien Viet Green, the Embassy and the Peruvian market.

Why is Peru known for its coffee?

Peru is a major producer and exporter of organic Arabica and ranks 9th in world coffee exports. Its coffee grows at 1,000 to 1,800 meters, and about 95% of production comes from small farms that harvest entirely by hand.

How can Vietnamese Robusta and Peruvian Arabica work together?

Vietnam is the world's largest Robusta exporter, while Peru is known for organic Arabica. Instead of competing, the two can complement each other, especially in developing specialty coffee, as demand for Arabica keeps growing in Vietnam.