About Lien Viet Green

From agricultural trading to Vietnamese specialty coffee

LIEN VIET GREEN (CÔNG TY TNHH LIÊN VIỆT XANH) builds a sustainable coffee value chain: direct partnerships with farmers, processing, roasting, export and OEM supply, with CQI Q Graders and an ISO 22000 certified roastery.

Farmers drying coffee on raised beds at origin
Drying on raised beds. Lien Viet Green works directly with farming households and controls quality from processing at origin.
What we do

The whole value chain, from origin to finished product

With a green, sustainable direction, the company is involved from farm and processing to roasting, packing and export.

Q

Specialty coffee

CQI Q Graders cup every lot and control quality from origin to finished product.

B

Sustainable development

Direct partnerships with farmers, off-take agreements, sustainable farming and processing.

X

Global partnerships

Specialty coffee exported through official channels, working with international partners.

~200shops served
10+ tonsroasted per month
2Q Graders
ISO 22000certified roastery
Our journey

Milestones 2019–2023

From an agricultural trading business, Lien Viet Green step by step became a specialty coffee company with its own production, export and OEM supply.

  1. 2019

    The beginning

    Operating as Lien Viet Agricultural Company, focused on trading and distributing agricultural commodities, with coffee as the core.

  2. 2020

    Transition

    Rebranded as Lien Viet Green with a green, sustainable direction. Direct partnerships with farms under off-take agreements.

  3. 2021

    Laying the foundation

    Opened the Office & Coffee House complex in Hanoi. Commissioned the roasting and packing facility. Launched steeped coffee bags.

  4. 2022

    Official-channel export

    The first Vietnamese company to export specialty coffee through official channels into China.

  5. 2023

    Expanding partnerships

    Trade promotion with the Yangtze River Coffee Association, the Chongqing Coffee Association and international coffee organisations.

Our story

Why we work in specialty coffee

Vietnam is known as a powerhouse of Robusta, usually second in the world by volume. Yet the quality of Vietnamese coffee has not received the international recognition it deserves.

Farmers and their struggles

Looking for an answer to that paradox, we met many Vietnamese coffee farmers: humble, hard-working, and carrying many worries.

In the race for volume, many families cut down their coffee trees for fruit crops. For many first-generation farming households, faith in the future faded as the global coffee industry changed too fast.

A woman in a conical hat holding a Lien Viet Green sign at a coffee farm
At origin: connecting directly with farming households.
Farmers raking coffee on raised drying beds in the sun
Processing at origin: raking coffee on raised beds, the step that decides green bean quality.

A troubling paradox

While the world increasingly values every drop of specialty coffee, in many places in Vietnam people still drink blended coffee: corn, beans, flavourings, even salt. That reality pushed us to act.

The journey is not easy. But with ambition and the company of true coffee lovers, Vietnamese coffee will be recognised not only for volume but for quality and character of its own.

“Every coffee bean carries a story: of the land, the people and their persistent work. We awaken pride in Vietnamese coffee through every roast and every high-quality lot.”

Lien Viet Green
Mission and values

Concrete commitments

Lien Viet Green is not simply a trading company. We build a sustainable coffee value chain on measurable commitments.

Commitment 1

Quality and traceability

Quality control from farm and processing to roasting and packing. Every lot carries clear traceability on origin and processing method.

Commitment 2

Standing with farmers

Direct partnerships with farms and households, off-take contracts and support for sustainable farming to raise the value of Vietnamese coffee.

  • Traceable specialty coffee. Green beans and roasted coffee state origin, processing method, altitude and harvest.
  • ISO 22000:2018 certified roastery. A food safety management system covering intake through delivery.
  • CQI Q Graders (Robusta and Arabica). Sensory evaluation, flavour profile building and product development for each use case.
  • Official-channel export. Vietnamese specialty coffee exported to China and international partners.
Lien Viet Green staff packing coffee at the roastery
Packing at the roastery under ISO 22000:2018 procedures.
Our team

Expertise across the whole value chain

The team brings specialty coffee expertise from roasting, sensory evaluation and brewing to research and development; involved from sourcing and cupping to roast profile development and finished-product quality control.

  • Master roaster
  • CQI Q Robusta Grader
  • CQI Q Arabica Grader
  • SCA Barista
  • R&D Specialist

Lien Viet Green Coffee House in Hanoi is where the team meets customers, partners and coffee lovers, and doubles as a sensory lab for new products.

Ms Huong (Mayer Chan), Q Grader and founder of Lien Viet Green, tasting at a cupping
Who controls the profile

Ms Huong personally tastes and locks every roast profile

Ms Huong (Mayer Chan) is a Q Grader and an international coffee competition judge.

Profiles are tasted, feedback recorded and adjusted before production is confirmed.

Roastery standards

ISO 22000:2018

ISO 22000:2018 certificate valid from 24/06/2025 to 23/06/2028.

Partner with Lien Viet Green

Let's write the next chapter of Vietnamese coffee together

Get in touch about specialty coffee supply, OEM services or export partnerships.

Book a cupping